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Apple

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iPhone 6 32GB Space Grey
Mobile Phone - Apple A8 chip with 64-bit architecture and embedded M8 motion coprocessor, touchscreen 4.7" Retina 1334x750, 32GB internal memory, NFC, 8Mpx camera with LED flash, GPS, Touch ID, iOS 10

The iPhone 6 isn't only bigger but also better in all respects. It has a larger screen within its considerably thinner chasis. It is more powerful while being exceptionally economical...

iPhone 6 32GB Space Grey - Mobile Phone
-7%
-7% £373.40
£349 excl.VAT £290.83
Buy
Special Offer
In stock > 5 pcs
Order Code: RI019a1a1
Apple Lightning to USB Cable 1m
Data cable - for iPhone 5/6, iPad mini, iPad Air

The Apple Lightning to USB cable enables you to connect your iPhone, iPad or iPod with the Lightning Plug to the USB port on your computer...

£19.90 excl.VAT £16.58
Buy
In stock > 10 pcs
Order Code: JA904i
Apple 12W USB Power Adapter
Charger

This AC adapter serves to quickly and effectively charge compatible Apple devices from a wall power outlet. You can keep it as a backup charger for home...

£19.90 excl.VAT £16.58
Buy
In stock > 10 pcs
Order Code: NL209b2
iPhone 8/7 Silicone cover black
Mobile Phone Case - silicone

Do you own an iPhone 8 or iPhone 7 and want a reliable protection for it at a favourable price? Look no further than this Apple Protective Cover, which is a great candidate in elegant...

£34.90 excl.VAT £29.08
Buy
In stock > 5 pcs
Order Code: RI075d2c
iPhone SE 32GB - Space Grey
Mobile Phone - 4.0" 1136x640 Retina display, Apple A9 dual-core processor 64bit, internal memory of 32GB, 12MP camera + 1.2Mpx, GPS, NFC, 3G/LTE, Lightning, fingerprint sensor, Nano SIM, iOS 10

The new iPhone SE constitutes the ideal choice for customers who prefer small-sized phones due to their compactness and easy one-handed operation...

iPhone SE 32GB - Space Grey - Mobile Phone
-7%
-7% £373.40
£349 excl.VAT £290.83
Buy
Special Offer
In stock > 5 pcs
Order Code: RI018p1d1
iPhone 7 32GB Black
Mobile Phone - 4.7" Retina 1334x750 with 3D-Touch, Apple A10 Fusion Quad Core 64bit processor, 32GB internal memory, 12Mpx F/1.8 + 7Mpx F/2.2 camera, optical stabilization, GPS, WiFi, Bluetooth, NFC, 3G/LTE, Lightning, fingerprint reader, water and dust resistant (IP67), Nano SIM, iOS 10

iPhone 7 dramatically improves the most important aspects of the iPhone experience. It introduces advanced new camera systems ...

£569 excl.VAT £474.17
Buy
In stock > 5 pcs
Order Code: RI020a1
iPhone 8/7 black
Mobile Phone Case leather

Are you an owner of an iPhone 7 or iPhone 8 mobile phone looking for a reliable protection at an affordable price? Then this Apple phone case...

£44.90 excl.VAT £37.42
Buy
In stock > 5 pcs
Order Code: RI075d3c
iPhone 8 64GB Space Gray
Mobile Phone - 4.7 Retina 1334 x 750 IPS with 3D Touch, Apple A11 Bionic Hexa Core 64bit processor, 64GB internal memory, 12Mpx F/1.8 +7Mpx F/2.2 camera, optical stabilization, GPS, NFC, 3G/LTE, Lightning, fingerprint reader desktop button, wireless fast charging with Qi support, waterproof to IP67, Nano SIM, iOS 11

The Apple iPhone 8 has revolutionised everything you know about phones...

£729 excl.VAT £607.50
Buy
In stock > 5 pcs
Order Code: RI022a1
iPhone 8/7 Silicone cover pink sand
Mobile Phone Case - silicone

Do you own an iPhone 8 or iPhone 7 and want a reliable protection for it at a favourable price? Look no further than this Apple Protective Cover, which is a great candidate in elegant...

£34.90 excl.VAT £29.08
Buy
In stock > 5 pcs
Order Code: RI075d2h
iPhone 8 64GB Gold
Mobile Phone - 4.7 Retina 1334 x 750 IPS with 3D Touch, Apple A11 Bionic Hexa Core 64bit processor, 64GB internal memory, 12Mpx F/1.8 +7Mpx F/2.2 camera, optical stabilization, GPS, NFC, 3G/LTE, Lightning, fingerprint reader desktop button, wireless fast charging with Qi support, waterproof to IP67, Nano SIM, iOS 11

The Apple iPhone 8 has revolutionised everything you know about phones...

£729 excl.VAT £607.50
Buy
In stock > 5 pcs
Order Code: RI022a3
iPhone 8 Plus/7 Plus Silicone Cover Black
Mobile Phone Case -silicone

Are you an owner of the iPhone 8 Plus or iPhone 7 Plus mobile phone?

£40.90 excl.VAT £34.08
Buy
In stock > 5 pcs
Order Code: RI075d4c
Apple Lightning to USB Cable 2m
Data cable - for iPhone and iPad

The Lightning / USB Data Cable is designed to sync and charge mobile devices of the popular Apple brand. It has a length of two metres and is suitable as an accessory or as a replacement for a lost cable...

£30.90 excl.VAT £25.75
Buy
In stock > 5 pcs
Order Code: JA904i5
Apple Watch Series 3 42mm GPS Space-Gray Aluminum with Black Sports Strap
Smartwatch - OLED Retina display with Force Touch technology and Ion-X glass, dual-core processor with W2 chip, aluminum housing with composite back, Digital Crown, heart rate sensor, WiFi, GPS, Bluetooth 4.2, waterproof up to 50m, battery life up to 18 hours, watchOS 4

The Apple Watch was first launched in 2014 now the next innovate generation is here...

£369 excl.VAT £307.50
Buy
In stock > 5 pcs
Order Code: JA057a2b
Apple TV 4K 32GB
Multimedia Centre - A10X chip with 64-bit architecture, internal memory 32GB, Bluetooth 5.0, WiFi 802.11ac, LAN, HDMI 2.0, tvOS

In addition to classic TV, Apple TV 2015 also delivers content from YouTube or iTunes. All thanks to the touch-sensitive remote control...

£179 excl.VAT £149.17
Buy
In stock > 5 pcs
Order Code: NL824e7a
Apple AirPods
Headphones - wireless, Automatic Ear Detection, charging case with fast charging

If you are wondering what the wireless headphones of the future are going to be like, just look at the new AirPods. Apple has reaffirmed its...

£171.90 excl.VAT £143.25
Buy
In stock > 5 pcs
Order Code: JA940i1
iPad 32GB WiFi Silver 2017
Tablet - Apple A9 with 64-bit architecture and M9 motion coprocessor, Retina 9.7" touchscreen IPS 2048x1536, 32GB internal storage, WiFi 802.11ac, Bluetooth 4.2, 2x webcam, Touch ID, Lightning connector, iOS 10

The new iPad is an absolutely perfect modern tablet, with a large Retina display,which will display every detail...

£379 excl.VAT £315.83
Buy
In stock > 5 pcs
Order Code: NL202s3s1a
iPad 32GB WiFi Space Gray 2017
Tablet - Apple, 64-bit A9 chip, M9 motion coprocessor, 9.7" touchscreen Retina display, 2048x1536 resolution, 32GB internal storage, WiFi 802.11ac, Bluetooth 4.2, 2x webcam, Touch ID, Lightning connector, iOS 10

This iPad is the ideal tablet and showcases all the wonders of a modern device, equipped with a large Retina display..

£379 excl.VAT £315.83
Buy
In stock > 5 pcs
Order Code: NL202s3s1
iPhone X Leather case midnight blue
Mobile Phone Case - leather

Are you looking for reliable protection for your iPhone X at a favorable price? This Apple cover in elegant midnight blue colour is a great choice. The inside of the cover is lined with microfibre...

£51.90 excl.VAT £43.25
Buy
In stock > 5 pcs
Order Code: RI075e3d
iPhone 8 Plus/7 Plus Leather Case Black
Protective Case - leather

Do you own the iPhone 7 Plus or iPhone 8 Plus mobile phone and want to find reliable protection at a favourable price? Then this elegant Apple-designed case...

£51.90 excl.VAT £43.25
Buy
In stock > 5 pcs
Order Code: RI075d5c
iPhone 8/7 Saddle Brown
Mobile Phone Case - leather

Are you an owner of an iPhone 7 or iPhone 8 mobile phone looking for a reliable protection at an affordable price? Then this Apple phone case...

£44.90 excl.VAT £37.42
Buy
In stock > 5 pcs
Order Code: RI075d3g
iPhone 8 Plus/7 Plus Silicone Cover Pink Sand
Mobile Phone Case - silicone

Are you an owner of the iPhone 8 Plus or iPhone 7 Plus mobile phone?

£40.90 excl.VAT £34.08
Buy
In stock > 5 pcs
Order Code: RI075d4h
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Apple

Apple

Apple, Inc. (then called  Apple Computer) was founded on 1 April 1976 in Cupertino, USA, by Steve Jobs, Steve Wozniak and Ron Wayne. Jobs and Wozniak were classmates in high school and later studied at the same university. They both left after one semester in order to pursue careers in the IT industry. Jobs joined Atari, and Wozniak went to Hewlett Packard. But the turning point came in 1975. Wozniak, who regularly attended meetings at a computer hobbyist club, was inspired by early models such as the Altair 8800 and decided to build a computer at home.

The founding of Apple Computer

Shortly after, Wozniak, along with Steve Jobs and Ron Wayne, decided to establish a company to manufacture and sell home computers. Twelve days after founding Apple Computer, Wayne left the company after disagreeing with the direction it was taking and sold his shares to the other two partners for $800.

The first Apple computer

Apple Computer soon launched its first product – the wooden Apple I computer. In 1977, it was replaced by a new model, the Apple II, which featured a plastic body and a revolutionary colour monitor. In 1980, Apple Computer entered the stock market, and its shares rose by 32% on the first day!

Fight with IBM

The company experienced problems in 1981, when the first IBM PC hit the market and topped sales charts. Jobs's team responded by launching the Apple Lisa, the first computer with a graphical user interface; but due to the exorbitant price ($ 10,000), it had little success. On the contrary, the first Macintosh, released in 1984, was a phenomenal success. Interestingly, the first television advertisement for the Macintosh was shot by Ridley Scott.

Steve and Woz leave Apple

Apple soon experienced more problems. Wozniak left the company following disagreements with one of the directors, and Jobs left to found his own company, NeXT Computer. Ten years later, however, Jobs returned to Apple as CEO.

The iProduct era – iMac, iPod, iPad, iPhone, Apple Watch

Jobs set about making Apple a worldwide success. In 1998, he introduced the first iMac running Mac OS X. The next milestone was the first iPod, launched in 2001, and the iTunes media player and library. Apple went on to dominate the market of personal music players. The company's name was shortened to Apple, Inc., and in 2007 the Apple iPhone and iPad hit the stores. These iconic products changed the electronics landscape forever and became the best selling products in their categories. More recently, Apple has launched the Apple Watch and the iPad Pro.

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Why buy from us? Unlike many other e-shops, we like to talk! Call us on 0203 514 4411 More info »